Day: July 15, 2014

Memoir writing
Australian Writers' Centre Team

Confessions of a Qantas Flight Attendant

I was browsing through the bookshop inside the Qantas Lounge at Sydney Airport when I spotted this row of books in prime position, ready to be snapped up by travellers eager for an easy read on the plane.

It’s interesting that Qantas are so keen to show off the book, considering that this cheeky memoir is not just about what flight attendants get up to on the job, but is also a scathing account of what the author portrays as cost-cutting measures by an airline that has an uncaring attitude to its staff. Coupled with endless vignettes of high-flying fun, it’s also a unique take on Qantas’s human resources practices and its entry into (and exit from) different markets from 2001 to 2013.

Perhaps Qantas’s PR department hasn’t read it. Or perhaps they just have a fabulous sense of humour. Let’s hope it’s the latter.

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Uncategorized
Australian Writers' Centre Team

Southern Highlands Writers’ Festival: "How to sell more books"

Last week was the Southern Highlands Writers’ Festival, held in Bowral. I was thrilled to speak on a panel on “How to Get Published”, along with fellow panellists Carol George (Commissioning Editor at Penguin Books) and Laura Greaves (author of Be My Baby). Moderated by journalist and author William Verity, he suggested that the title was a misnomer. After all, these days anyone can “get published” when you consider that self-publishing has become very easy and is also extremely affordable.

William said that the more pertinent issue is probably “How to Sell More Books” and that brings in a whole raft of questions about marketing your book and yourself. The bottom line is that you might have the best book in the world, but that’s a moot point if no one knows about it. It may as well be still sitting in your bottom drawer!

What followed was a lively discussion on what you need to do in order to give yourself the best chance at increasing your book sales – and thus the amount of your royalty cheque.

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Alumni/Student success stories
Australian Writers' Centre Team

“I got published!”: Lucille Wong

We love hearing from our students no matter what they have to say, but when we hear of a student being published, we just want to shout it from the rooftops! We’re a little scared of heights, so we’ll go with a blog post instead. Lucille says: I did the

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Alumni/Student success stories
Australian Writers' Centre Team

"I got published!": Stephen Denham

We love hearing from our students no matter what they have to say, but when we hear of a student being published, we just want to shout it from the rooftops! We’re a little scared of heights, so we’ll go with a blog post instead. Stephen says: I am a

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